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Top trends in blooming plants

Suppliers target consumer expectations for uniqueness, color variety, longevity and easy care.
By Monica Humbard

Merchandising for the masses
Choose fixtures that will make your wares look wonderful.
By Landon R. Hall

A winning team
Talented duo help Associated Food Stores, Inc. increase floral sales.
By Cynthia L. McGowan

Find your gift niche
Customers will buy giftware from your department if you offer the right products at the right prices.
By Morgan Chilson

2005 Honor Award winners
Floral departments are recognized for outstanding movement and use of a stand-alone display.
By Monica Humbard

FTD’s 2005 Floral Extravaganza
Florists experience “the best of the old with the best of the new” at this year’s convention in Dallas.
By David L. Coake

Ballooniversity, Vegas style
The Ballooniversity Design Competition pitted Elvis against showgirls at this year’s high-energy forum of balloon professionals.

Administerial offerings
Potted plants make perfect presents for the
professional people your customers praise.

Crisis response

October 2005
Planning Ahead
Balloon Launch
Floral Trends
Workbench Basics
Fresh Flower of the Month
Blooming Plant of the Month
Foliage Plant of the Month

Business Management Section
Bulletin Board
New Products

Pam’s Journal

Getting more info
Index of Advertisers/Editorial Source Guide

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