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  • AFE APPOINTS NEW RESEARCH COORDINATOR
    The American Floral Endowment (AFE) has appointed Terril A. Nell, Ph.D., AAF, as its new research coordinator to oversee the Endowment's research funding and provide counsel to industry researchers.
    (Click here to read the whole story.)
  • INDUSTRY ICON PASSES
    It is with profound sadness that we report that Tom Butler, AAF, PFCI, Teleflora chairman and longtime floral industry leader, lost his courageous battle with cancer on Thursday, August 14.
    (Click here to read the whole story.)
  • SAF HONORS OUR INDUSTRY'S BEST
    At the Society of American Florists' (SAF) 130th annual convention, held in Marco Island, Fla., Aug. 13-16, the organization recognized a number of our industry's brightest stars with its annual awards and inductions.
    (Click here to read the whole story.)

  • FTD IS A NO. 1 CHOICE FOR WOMEN
    FTD has received the 2014 Women’s Choice Award for “America’s Most Recommended Flower Delivery Service.”
    (Click here to read the whole story.)



This chart is a live feed that tracks the current stock prices of the seven publicly traded businesses in Super Floral's "Super 10" supermarket companies, as ranked by 2012 sales. 

Walmart WMT
Costco COST
Kroger KR
Safeway SWY
Ahold USA AH.AS
Delhaize DEG
Supervalu SVU



Super Floral
magazine is a business publication for the supermarket and mass market floral industry. We are committed to providing information and strategies to help sell more products, enhance business efficiency and
increase profits.

Our team of experienced writers offer expert information on these topics and more:

 
• sales and merchandising techniques
 •
industry trends and consumer statistics
 •
marketing strategies
 • customer service
 • personnel issues
 • design
 • care and handling

We reach more than 13,000 print subscribers every month, and even more through Facebook, Twitter and our website. At Super Floral, we've got the industry covered.


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August 2014 Issue








 
   




 




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Florists' Review Enterprises, Inc.