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  • WF&FSA DRAWS RECORD-BREAKING CROWD
    The Wholesale Florist & Florist Supplier Association (WF&FSA) drew a record-breaking 762 people to its 2014 Floral Distribution Conference in October in Miami, Fla., for three days of networking and educational opportunities.
    (Click here to read more.)

  • HIGHLIGHTS FROM AGRIFLOR 2014
    More than 200 exhibiting companies catered to some 3,000 buyers from Oct. 1-4 in Quito, Ecuador, the largest turnout since the biennial international cut flower trade fair FlorEcuador Agriflor began 23 years ago.
    (Click here to read more.)

  • CERAMIC POPPIES HONOR BRITAIN'S WWI DEAD
    In England, at the Tower of London, an unusual artistic endeavor to commemorate the British servicemen and women who died during the First World War is blooming. 
    (Click here to read more.)

  • NRF PREDICTS A MERRY HOLIDAY
    The National Retail Federation (NRF) is forecasting that 2014 holiday sales will rise 4.1 percent, the first time since 2011 that such sales have increased more than 4 percent. 
    (Click here to read more.)



This chart is a live feed that tracks the current stock prices of the seven publicly traded businesses in Super Floral's "Super 10" supermarket companies, as ranked by 2012 sales. 

Walmart WMT
Costco COST
Kroger KR
Safeway SWY
Ahold USA AH.AS
Delhaize DEG
Supervalu SVU



Super Floral
magazine is a business publication for the supermarket and mass market floral industry. We are committed to providing information and strategies to help sell more products, enhance business efficiency and
increase profits.

Our team of experienced writers offer expert information on these topics and more:

 
• sales and merchandising techniques
 •
industry trends and consumer statistics
 •
marketing strategies
 • customer service
 • personnel issues
 • design
 • care and handling

We reach more than 13,000 print subscribers every month, and even more through Facebook, Twitter and our website. At Super Floral, we've got the industry covered.


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October 2014 Issue








 
   




 




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Florists' Review Enterprises, Inc.