Features
All-purpose Alstroemerias
These long-lasting beauties can be sold on their own by the
stem, in gorgeous bunches, in eye-catching arrangements and as
potted plants.
by Amy Bauer
Store Profile
A fresh perspective
Price Chopper is committed to offering only the “Best in Fresh”
to its floral customers.
by Cynthia L. McGowan
Get the most from cross-merchandising
Experts’ strategies will increase floral exposure throughout the
store and enhance displays within your department.
by Monica Humbard
Super Floral Show & New
Products Preview
Added value at The Super Floral Show
New owners offer fresh features and bring back favorites.
by Cynthia L. McGowan
Super Floral Show sneak peek
Check out the new products everyone will be talking about in
Salt Lake City.
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May 2006
Departments
perspective
Offering great service
calendar
Merchandising ideas and planning tips
industry talk
Bob Callahan, director of The Super Floral Show
merchandising merit
Promotion hits a home run
hot options
Balloons for great dads
floral trends
Are you game?
workbench basics
Alstroemerias - Bound to please
cut flower of the month
Limonium
blooming plant of the month
Clematis
foliage plant of the month
Bonsai
planning ahead
Thanksgiving display
bulletin board
classifieds
ad index / editorial source guide
pam’s journal
A crucial 15 percent
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