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Super Floral Retailing reaches the high-volume floral buyer at the supermarket, mass-market and traditional floral shop level. In the last 10 years, supermarket florists and high volume single-unit florists have made great advances in successfully selling floral. Supermarkets and other mass-market floral outlets capture more than 7 billion (38 percent) of the 19 billion floriculture market.

The buyer who receives our magazine is responsible for buying for multiple stores. Our 17,250 qualified subscribers pass their magazines along to an average of three people each, for a reach of nearly 69,000 readers. As you can see, this type of buyer has enormous purchasing power: One lead from an advertisement in our publication has been known to bring an advertiser the largest order it has ever received!

Super Floral Retailing’s 35-year history and growth are a testament to the quality of the publication. We reach a targeted audience who has to meet a certain criteria to receive the magazine. You can feel confident that your advertising message is received by a readership that is best defined as the florist of the future: the high-volume, established and large-selling floral buyer.

To advertise, call (800) 355-8086

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Florists' Review Enterprises, Inc.
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