Page 9 - Super Floral >October 2017
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2018
                                       These displays were entered in the 2017 “Merchandising
                                       Award of Excellence” contest. To enter our 2018 contest,
                                       sponsored by Super Floral and Syndicate Sales, Inc.,
                                       visit superfloral.com/mae.

Flavors of Fall

(below) To introduce Hy-Vee’s new Spicy Chicken, the grocery, kitchen
and floral departments of the Albert Lea, Minn. store coordinated to
create a “Flavors of Fall” promotion. Floral Manager Cheryl Overland,
along with Jessica Boyum, merchandised seasonal-hued orange potted
tulips in chicken buckets to create a mini sales event for the floral depart-
ment to coincide with the chicken introduction and a chili cook-off, which
was held in the store’s parking lot. sf

                                                                                       sf
                                         9october 2017 / www.superfloral.com
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