Page 9 - Super Floral >October 2017
P. 9

                                       These displays were entered in the 2017 “Merchandising
                                       Award of Excellence” contest. To enter our 2018 contest,
                                       sponsored by Super Floral and Syndicate Sales, Inc.,

Flavors of Fall

(below) To introduce Hy-Vee’s new Spicy Chicken, the grocery, kitchen
and floral departments of the Albert Lea, Minn. store coordinated to
create a “Flavors of Fall” promotion. Floral Manager Cheryl Overland,
along with Jessica Boyum, merchandised seasonal-hued orange potted
tulips in chicken buckets to create a mini sales event for the floral depart-
ment to coincide with the chicken introduction and a chili cook-off, which
was held in the store’s parking lot. sf

                                         9october 2017 /
   4   5   6   7   8   9   10   11   12   13   14