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December 2011  vol. 24 • no. 12

this month
Check our complete listing of feature sections, and regular departments.
  christmas craftsmanship
A beribboned vase, featuring a merry mix of holiday patterns and textures, imparts customized pizzazz.
 

Strategies for successful holiday promotions
Four award-winning floral managers give tips for planning, product selection, displays and advertising
 

Poinsettias: Here's what's new for Christmas 2012

The personal touch
Eastside Marketplace in Rhode Island goes out of the way to make customers feel special.
 
Growing at Fresh Summit
PMA’s big event offers opportunities for members to thrive.

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