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may 2011  vol. 24 no. 5

Committed to providing information and strategies to help sell more product, enhance business efficiency, and increase profits for supermarket and mass-market florists.

Setting the tone
Hubbell & Hudson Market and Bistro's floral department wows customers with enticing products and service.

The International Floriculture Expo: Back to the Beach
Buyers and exhibitors can expect four days of networking and educational opportunities at the second Expo.

International Floriculture Expo sneak peek
Catch a glimpse of the hottest products that will be on display in sunny Miami Beach.

10 trade show tips for retailers
Make the next show you attend the best one ever.

Six months out: Time to order
Draw customers to your department with a bounty of autumn-themed products.


Surprise and delight

Planning tips for the next six weeks

industry talk
Summer promotions

merchandising merit
Blockbuster display

hot options
Graduation balloons

design of the month
Pocketful of fun

workbench basics
Single-sided triangle

cut flower of the month
Baby's breath

blooming plant of the month

around the industry

new products


ad index / editorial source guide

success strategies
Summer sales boosts

May 2011

Super Floral Retailing
 Copyright 2011
Florists' Review Enterprises, Inc.