STORE PROFILE
A high standard of service at Newton Farms
This gourmet grocery store’s floral design studio entices customers with top service and unique products.

Brush up on bulbs
Here’s a quick review of availability, ID and care info for the most popular spring blooms and bloomers.

Raised in America
The latest data on domestic fresh-cut flower production.

Delivering value
Learn how and why Schnucks makes delivery an important part of its floral offerings.

Find out what your customers think of you
If you really want to improve your department and the way you do business, ask your customers for their honest opinions of your store and staff.

PROM PLANNER
Prom prep: Time to order
Entice prom customers with dazzling displays and bountiful bling—and ensure satisfaction with useful fastening accessories.

 

February 2010
 

DEPARTMENTS perspective Service culture calendar Merchandising ideas and planning tips for the next six weeks industry talk Hiring for floral merchandising merit Spring possibilities hot options Balloons for spring holidays design of the month Awaken to spring workbench basics Pocket pizzazz cut flower of the month Hyacinth blooming plant of the month Hyacinth “merchandising award of excellence” entry form new products bulletin board classifieds ad index/editorial source guide critical mass Convert lookers into buyers