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december 2008  vol.21 • no.12

Committed to providing information and strategies to help sell more product, enhance business efficiency, and increase profits for supermarket and mass-market florists.

Floral’s new spark

Broulim’s reinvents its departments with powerful displays and a new focus.

Boost your sales of Alstroemerias
How to buy and sell this year-round favorite.

Foliages and filler flowers
Intriguing leaves, grasses and other greens, along with multiblossomed stems, can accent feature flowers or make dramatic statements on their own.

Money-making merchandisers
Suppliers reveal their latest fixtures along with their best-sellers.

Floral blooms at Fresh Summit
Flower-related events see record participation at PMA’s big event.

FlorEcuador Agriflor 2008
The 12th International Flower Trade Show, held biennially in Quito, Ecuador, showcases some of the finest fresh-cut flowers and floral services in the world.

2009 Sourcebook
Product listings
Company directory

December 2008

“merchandising award of excellence” entry form


ad index / editorial source guide

Super Floral Retailing • Copyright 2008
Florists' Review Enterprises, Inc.