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Look beyond the cornstalks

Explore topics and events of interest in your community to boost fall sales.
By Monica Humbard

Autumn delights
Get your customers excited about the harvest season with these fall flowers.

A cruise to victory
Hy-Vee store in Overland Park, Kan., takes top honors in the “2005 Merchandising Award of Excellence” contest.
By Cynthia L. McGowan

A hit in Houston
The Super Floral Show brings buyers and vendors together for four days of networking, deal making and industry education.
By Cynthia L. McGowan

What’s hot in roses
Information about 21 of the most popular varieties on the market to help you with your Valentine’s Day ordering.

Keeping the bloom on the rose
Increase vase life and customer satisfaction with these simple care tips.
By Terril A. Nell, Ph.D., AAF

Valentine’s Day faves
Roses and more for gift giving at this loving time of year.

Just the facts
Key sales information from 2005 to help you plan Valentine’s Day 2006.

A fantasy of flowers
Proflora, Colombia’s fabulous biennial flower exhibition, offers a mix of business and pleasure in the historic Caribbean city of Cartagena.

Cultivating loyalty

August 2005
Planning Ahead
Balloon Launch
Floral Trends
Workbench Basics
Fresh Flower of the Month
Blooming Plant of the Month
Foliage Plant of the Month

Business Management Section
Bulletin Board
New Products

Pam’s Journal

Getting more info
Index of Advertisers/Editorial Source Guide

Super Floral Retailing • Copyright 2005
Florists' Review Enterprises, Inc.
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