FTD IS A NO. 1 CHOICE FOR WOMEN
FTD has received the 2014 Women’s Choice Award for “America’s Most Recommended Flower Delivery Service.” The honor is based on a national survey of women across the U.S., asking which brands they would most highly recommend to family and friends.
According to Medelia.com’s 2013 survey, nine out of 10 women will “definitely” trust a brand if it’s stamped with the Women’s Choice seal. Since 90 percent of Americans seek the recommendation of others above all other forms of advertising (according to Nielsen), such an honor could boost sales for award recipients.
“When a woman is willing to recommend a brand or service to others, it means that a business has earned her loyalty,” says Delia Passi, WomenCertified Inc. CEO and founder. “We are pleased to salute FTD for their focus on excellence, a commitment that is recognized by women nationwide.”